How to Write a Dating Profile That Actually Gets You Matches

 

Why Your Dating Profile Is Failing (And How to Fix It)

You’ve swiped. You’ve messaged. You’ve even tried rewriting your bio three times. Yet… crickets.

Here’s the hard truth: Most dating profiles are forgettable. But yours doesn’t have to be.

At Fluttr, we’ve analyzed thousands of successful profiles and found one thing in common: They don’t just describe a person—they start conversations.

Let’s fix yours.

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Step 1: Your Photos – The 5-Second Rule

People decide in seconds whether to swipe left or right. Use these must-have shots:

✅ The Smiling Close-Up (No sunglasses, good lighting)
✅ The Full-Body Activity Shot (Hiking, cooking, traveling—doing something)
✅ The Social Proof Pic (With friends, but you should be the focus)
✅ The Conversation Starter (Unique hobby? Wear that chef’s hat or hold your guitar)

🚫 Avoid:

• Gym selfies (unless fitness is your entire personality)

• Blurry group photos where we play “Where’s Waldo?”

• Old pics (If it’s more than 2 years old, delete it)

Pro Tip: Use natural light and avoid filters. You want to look like you on your best day—not a Snapchat cartoon.

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Step 2: Your Bio – Skip the Clichés, Spark Curiosity

❌ Boring: “I love traveling, food, and hanging out with friends.”
✅ Better: “Planning a solo trip to Vietnam next month. Any must-try street food spots?”

The Fluttr Bio Formula:

1. Hook: Start with something unexpected (“Former child magician. Yes, I can still shuffle cards.”)

2. Vibe Check: Show personality (“90% puns, 10% responsible adult.”)

3. Call to Action: Give them an easy opener (“Ask me about my questionable karaoke song choices.”)

Bonus: Use emojis sparingly (👉 “Bookworm 📚 + espresso addict ☕”)

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Step 3: Be Clear About What You Want

💡 Good profiles filter bad matches out.

• “Looking for someone who can debate the best Avengers movie without blocking me.”

• *“Seeking a +1 for concerts and spontaneous road trips.”*

• “If you can’t handle sarcasm, swipe left. 😏”

Avoid: “Not sure what I’m looking for.” (This screams “I’ll waste your time”)

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Step 4: Optimize for the Algorithm

Yes, dating sites have algorithms. Hack them:

🔹 Update your profile weekly (Even small tweaks boost visibility)
🔹 Use keywords (“Hiking,” “vinyl collector,” “dog dad”)
🔹 Link Instagram? Only if it’s interesting (No one cares about your 400 sunset pics)

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Final Tip: Test & Tweak

Try two versions of your bio for a week each. Track which gets more matches.

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Ready for a Profile Makeover?

🚀 Try Fluttr’s FREE Profile Doctor for a personalized review. We’ll tell you exactly what’s working (and what’s scaring people away).

💬 Now over to you: What’s the worst dating profile cliché you’ve seen? Drop it in the comments!